If you're seeing a higher number of "Lost" outcomes in your early chargeback cases, you're not alone — and it doesn't mean something is wrong. Here's what's actually happening and what you can do about it.
📌 Why Do Early Cases Often Show as "Lost"?
When a chargeback is resolved in a merchant's favor (Won), banks go through a more detailed and rigorous review process before making that call. This takes time.
On the flip side, resolutions in a buyer's favor (Lost) typically require less review and get processed faster.
This is why you'll often see "Lost" outcomes appearing first — it's simply a reflection of how banks prioritize and pace their reviews, not a sign that Chargeflow isn't working for you.
💡 Key insight: Based on our data, "Won" outcomes take significantly longer to come back than "Lost" outcomes. So if your dashboard looks skewed early on, give it time — wins take longer to show up.
⏱️ Timing Matters More Than You Think
Another factor that directly impacts your outcomes is when your dispute response gets submitted. Banks only review responses after the dispute due date — which means submitting early offers no advantage. What matters is the quality and completeness of your evidence at submission time.
That's why Chargeflow gives you full control over your submission timing through Automation Control.
🎛️ Take Control with Automation Control (Automation Delay)
With Automation Control, you decide when Chargeflow submits your dispute responses. This gives you a larger window to upload stronger evidence, allow shipment tracking to sync, and even resolve disputes with customers before a response is submitted — all of which can meaningfully improve your win rate.
💡 We recommend setting your automation delay to the maximum — either 20 days after the dispute initiation date or 5 days before the bank's due date.
👉 Learn how to set it up here: What is Automation Control?
🔑 The Bottom Line
Early "Lost" results are a normal part of how the banking resolution process works — wins simply take longer to come back. By activating Automation Control to maximize your submission window, you'll give every case the best possible shot at a successful outcome.
If you have questions, our support team is here to help.